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Tuesday, March 4, 2008

Airtel Rock ‘N’ Roll Family Replaces Sa Re Ga Ma Pa

Zee TV, India’s largest media and entertainment conglomerate proudly announces the launch of the first ever dance show, Airtel Rock ‘N’ Roll Family on Indian television that spans across generations. Three generations from one family come together and battle it out to be the proud recipients of the coveted ‘Rock-N-Roll Family’. This show will be replacing Sa Re Ga Ma Pa in the weekend slot.

Commenting on the commencement of the most promising show on television, Tarun Mehra, Business Head, Zee TV said, “We were looking for a property that will, if not meet Sa Re Ga Ma Pa in its mettle from the start, offer a format that will be refreshing and challenging at the same time. With Airtel Rock-N-Roll Family, we have the perfect combination of grit, determination, emotions and most importantly family bonding. With this our viewers will be treated to a different level of visual, delightful and emotional content.”

The channel is excited and looking forward to start shooting with the esteemed jury that, for the very first time shall make their appearance in a reality show on Indian television – the effervescent Kajol, the indomitable Ajay Devgan and the beautiful Tanuja! With this trio as the permanent judges of the show, the content will be something to watch out for.

The channel has roped in Sharad Kelkar (Nahar of Saat Phere fame) as the anchor of the show. Sharad who himself is a staunch family man and essays a similar character on screen as well, is the right choice for a show that requires someone who can empathize with the participants.

The show will go on air from March 14th 2008 at Fri-Sat 10pm only on Zee TV

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